Wednesday, September 19, 2012

Digital Engagement Projects Officer

Salary: circa £30,041 per annum

Contract type: Full time, fixed term contract- 1 year post

Location: Central London – with some overseas/UK travel

Benefits: 25 days holiday, contributory pension, life assurance and more

Job reference: FC1212

The Brooke

The Brooke is an international animal welfare organisation dedicated to improving the lives of working horses, donkeys and mules in the poorest parts of the world. We provide veterinary treatment and community programmes across Africa, Asia and Latin America. Last year, we reached more than 1,100,000 working horses, donkeys and mules benefiting more than five million people.

The Brooke’s goal is to increase the number of working animals we help to two million a year by 2016.

The Role

The Brooke is an international animal welfare organisation dedicated to improving the lives of working equines is looking for a digital fundraising specialist to produce, manage and measure digital fundraising tests to increase acquisition of new leads and conversions across all channels.

In this new role, you will use your digital and fundraising skills to produce integrated digital fundraising tests and develop and manage a testing plan to continually test new digital campaigns.

To do this you will need to be experienced in drafting briefs, planning campaigns, producing timelines, managing resources, defining processes and executing projects to budget and targets.

Criteria

The successful candidate will have experience of running online pilot tests and an understanding of A/B and multivariate testing. With demonstrable experience of project managing and delivering digital marketing campaigns, you will also have experience of implementing a digital strategy across multiple channels.

Considerable experience of working in the digital space is also a pre-requisite as are strong planning and analysis skills with an understanding of what is technically possible for a specific project.

Excellent working knowledge of web technologies, digital marketing requirements, SEO, web development, social media, user experience, community and ePublishing projects is also required, as is the ability to produce and communicate clear and achievable schedules for each project with appropriate resource and task planning.

Closing Date: 3 October 2012

Interviews to be held on: 12 / 15th October 2012

How to apply:

For further information including the job description and person specification and to download a Brooke application form, please visit http://www.thebrooke.org/jobs

Please note that CVs will not be considered.

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