- Tracking Code
- 302182-818
- Job Description
-
OPEN TO INTERNAL APPLICANTS ONLY. APPLICATION DEADLINE IS COB SEPTEMBER 20.
The Marketing Analyst is responsible for data gathering, research and analysis, and reporting on pertinent fundraising and sponsorship activities. S/he utilizes various sources of information including other business units, publications, outside organizations, etc. to provide recommendations and deliver reports.
- Executes qualitative and quantitative data gathering and analysis
- Conducts research projects from design phase through implementation
- Document specifications and programming for all campaigns
- Work with internal departments and mail shops to review and sign off on laser proofs of mailings
- Resource for data management system including functionality and end-user support
- Runs/builds queries, campaign data files and technical support on data fields/indices/derived values
- Responsible for coordination with vendor for escalated technical issues, data overlays, hygiene, processing, and list services
- Coordinate with IT department and other operational groups to ensure data quality
- Produces routine and ad hoc reports for management
- Develop queries and report templates to support organizational objectives
- Required Skills
-
QUALIFICATIONS:
- Bachelor’s degree in marketing, business, or related field with one to three years of experience in an analytical role, or an equivalent combination of education and experience
- Proficiency in creating queries and reports
- Research, analytical and problem solving skills
- Excellent consultative and troubleshooting skills
- Knowledge of database functionality
- Knowledge of organization’s business practices, configuration and policy and procedures as related to data quality, building campaign files and marketing reporting
- Good written and MS office skills for presenting data (Excel, Powerpoint)
- Knowledge of direct marketing principles and techniques
- Job Location
- Richmond, VA US
Marketing Analyst (302182-818)
Richmond, VA, United States
