Job Description
*Only candidate who is currently working in Singapore is welcomed to apply
The successful candidate will be responsible for leading major marketing and new product launch initiatives across the region for IT (Note PC, Printers, Monitor) category. He/ she will work closely with the global and regional business units, together with subsidiary markets, to deliver the target sales, market share, brand equity and profit growth. Key activities involve:
- Lead and develop major marketing initiatives in new products launches, retail and all areas of consumer experience marketing. Work with agencies on regional launches of flagship models – including launch event, PR/ Buzz creation, and support subsidiaries in local launches as needed
- Co-work with Trade Marketing and Content & Services team for strengthening retail, in-store display, and experience marketing – both in Samsung Brand shops and other retail channels.
- Facilitate regional and local co-marketing plan development and alignment with Intel/ Microsoft and with Samsung HQ.
- Coordinate key meetings including agenda setting and logistics management e.g. Bi-annual Strategic Meetings, Key Product meetings, and any other ad-hoc meeting.
Desired Skills & Experience
- Possess a Degree in Marketing
- Prior experience of 7-8 years with strong track record of delivering results. Preference for experience in a well established MNC and in technology sector.
- Strong Collaboration – ability to collaborate with both internal & external parties, energize teams towards common objectives
- Communicates well, both verbal & written, across all cultures and across hierarchy
- Independent, self-motivated with good analytical and adaptability skills. Ability to work under pressure with quick decision making.
- Ability to travel regionally (~50%) and at short notice.
Company Description
Samsung Asia Pte Ltd A digital leader; a responsible global citizen; a multi-faceted family of companies; an ethical business. Samsung is all of these and more. At, our products, our people, and our approach to business are held to only the highest standards so that we can more effectively contribute to a better world. For more than 70 years, Samsung has been at the forefront of innovation. Our discoveries, inventions and breakthrough products have helped shape the digital revolution. From our inception as a small export business in Taegu, Korea, Samsung has grown to become one of the world’s leading electronics companies, specializing in semiconductor, telecommunication, digital media and digital convergence technologies. Employing approximately 222,000 people in 205 offices across 71 countries, Samsung Electronics was named the world’s most sustainable technology company in the 2011 Dow Jones Sustainability Index, in recognition for our industry-leading performance across a range of economic, environmental and social criteria. Today, Samsung’s innovations and premium products are world renowned.
